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Self-hosted Events

These events involve many sponsors who benefit from the exposure the other sponsors bring, as well as the large crowds of participants and spectators. We have organized Hangzhou's biggest Alleycat bicycle races since 2011 and have been covered in publications around the world, including Shanghai Daily and The Atlantic Online.

Promotional Events

We also work with single organizations to promote their products or services to local and foreign consumers in Hangzhou. Every company has different goals, and we make sure every event is unique. Do something no one has seen before, and people will listen.

Localization

When big brands like Adidas need help planning marketing events in Hangzhou, but don't understand the local market and conditions, they come to us. We help them find local talent and plan events locals will actually care about.

Adidas Unite All Originals Night Ride and Party

PLA is excited to be working with Spli-t and Adidas Originals to...

26th Apr
Adidas Unite All Originals Hangzhou Party Poster

Poster Party Photos // 海报派对照片

07th Apr
Lots 'o wheels!

Bikes: They Move You!

We hope you can join us for the group ride, leaving at...

25th Mar
Our very cool art deco event poster!

Calling for Submissions for the Bikes: They Move You! Poster Party

The Party//关于派对: The party will be on the evening of April 3, probably...

21st Mar
calling for submissions

Hangzhou Alleycat Photos // 杭州英雄杯照片

12th Dec
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Liability Waiver // 免责书

If you are under 18 and want to participate in the 2012...

31st Oct
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Hangzhou Heroes Alleycat Race Map // 杭州英雄杯野猫赛地图

View 2012 Hangzhou Heroes Alleycat // 2012杭州英雄杯野猫赛 in a larger map  

24th Oct
expo location

Hangzhou Heroes Timetable // 杭州英雄杯时间表

11th Oct
A very busy weekend for us!

Space Available at the Hangzhou Outdoor Leisure Sports Expo!

  Want to get some great exposure to Fixed Gear riders from...

02nd Oct
Expo map

Register for the Hangzhou Hero’s Alleycat // 杭州英雄杯报名方式

-- Name // 姓名(required) Sex // 性别 M // 男 W //...

01st Oct
Registration

Halloween mask ride video!

Finally got this up here! Thanks to everyone who came out and...

08th Dec
hz-halloween-ride-screenshot

Hangzhou Alleycat featured on TaobaoTV // 杭州野猫赛在淘宝TV

Check out the interview with Sunday! Fixed Gear shop owner Ying Mu,...

29th Nov
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2011 Hangzhou Alleycat Race Results and Prizes // 2011杭州野猫赛结果和奖品

Overall top 10 1. 蒋波 (Jiang Bo) – Hangzhou – Fixed - ...

25th Oct
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The 2012 Hangzhou Hero’s Alleycat // 2012杭州英雄杯!

We are happy to announce the 2012 Hangzhou Hero’s Alleycat and China’s...

02nd Oct
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